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Taking your Ideas Beyond

What's the impact of technology on project management?

When I embarked on my first job in the semiconductor industry, 30 years ago, I looked at the semiconductor technology as the largest enigma of the world. Those small components were into the nascent age of home computing and barely visible in your car or house. My focus was on program management and computer programming Read More…

Social Media...great! What's next?

When one talks about marketing, by default, social media becomes part of the discussion. But when social media drives everyone into a popularity contest, marketing is the loser of the game.
What used to be a platform to share achievements and useful information has become a world of influencers where politicians, influencer groups and companies compete for the spotlight of a fraction of a second during the scrolling of posts by users.
If you are using social media as your primary marketing tool, then you are in for a shock as being successful on social media is like trying to add an extra bright light into the Milky Way and hope that someone thinks it is a star.
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